PLA collaborated on the design of the HIMSS Exhibition Pavilions. Typically located in Orlando or Las Vegas, they are the major annual industry event for the Healthcare Information & Management Systems Society. To allow major industry providers strong presences at the exhibitions, the client worked with PLA to develop new pavilions that were visually tied to their corporate design philosophy: “Elegant Simplicity.” PLA allied with the client’s marketing team and exhibition fabricators (elevations) to develop all design components of this project.
HIMSS Exhibits
Elegant simplicity as a brand for exhibit design